Do information products sell?
Q: Do information products sell?
A: Yes, information products definitely sell. The market is flooded with them, though, so in order for them to sell well, they need one of two special qualities: they either need to be exceptionally good products or have exceptionally good marketing. Without one of those two traits, they'll get lost in the glut of other products that are out there.
One other distinction that I would make is as follows: it is much easier to make money selling someone else's information product than it is to create your own. If you're wanting to create your own product, you need to come up with something that's of good quality, preferably in a niche that nobody else is dominating yet, then come up with a good marketing plan to pitch your product. It's a difficult process, and there are a lot of steps that you can mess up. Did you pick a bad niche? Was your market research done correctly? Is the product itself good? Do you have a good website and good marketing copy? Choke on any of those steps, and odds are that you aren't going to make very many sales.
With selling someone else's product, though, the process is much simpler. Go to a site like CBTrends.com to find a product that sells at a good volume and has a good payout. Since the volume is high, you know that the creator has already made a product that sells well, and all you have to do is market it to your audience. There is much less opportunity for costly mistakes on your end in that process, and even if you happen to fail in an attempt, the amount of time invested in setting up an affiliate marketing site will be nowhere near the amount of time needed to try to create a new information product. This makes it much easier to pick up and try again.